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Thriving in Uncertain Times


Dr. Beau Lotto




Visual perception can be misleading: our brains interpret what our eyes see by imposing meaning that has historically been useful, but may no longer be useful when the world is changing rapidly.


Innovation has basically two sides has creativity, and it has efficiency. Okay. And almost everything we do, especially in businesses, even in education actually focuses on one side of the equation focus on efficiency, right, trying to get more for less focus on answers. In schools, we don't teach children how to ask questions. We don't even teach them what a good question is. We teach them how to follow recipes, right?

We teach them to be efficient, because that's how our organizations run. The problem is that the world changes, okay, to be efficient is a really good idea if your world is constantly static. And in biology, the best environment for efficiency is competition. Okay. But in a world that changes, you have to adapt. In fact, the most successful systems in nature, are the most adaptable, they're not the most efficient. Right? To give you an example, in 2010, the top 10 in demand jobs didn't actually exist in 2004. It's not that they became more popular, they weren't even there. We had no idea what they were going to be.

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